A COUNTRY YOU CAN WALK THROUGH

DESCRIPTION PROMPERÚ arrives at IMEX America to sell Peru as a destination for meetings and incentives — competing for attention against every tourism board on the floor. A logo on a wall does not do that. An experience does. We built a pavilion organized as a journey through the country. Large-format lightboxes carry visitors from […]
ARCHITECTURAL ALUMINUM, SHOWN AS ARCHITECTURE

DESCRIPTION Cortizo does not sell a product you can put on a shelf. They sell architectural aluminum systems — sliding doors, hidden-sash windows, façade profiles — that only make sense when you can walk up and operate them. So we stopped designing a booth and designed a building. Full-height glazed bays present the COR Vision […]
A BRAND WORLD BUILT FOR DISCOVERY

DESCRIPTION Global Pet Expo (Orange County Convention Center, March 2026) is where the pet industry decides what it will stock for the year ahead. For INABA Churu, the challenge was scaled without clutter — a 50 x 50 island that had to hold a full product portfolio, host buyer meetings, and still read as one […]
TEN YEARS OF CHURU, ONE BLOCK OF BROADWAY

DESCRIPTION INABA came to us with a milestone worth celebrating: ten years of Churu in the United States. The brief was not a booth. It was a block of Broadway, and a single question is: how do you make a crowd that runs past 300,000 people on a peak day stop walking? We built a […]